Retail and sales IMBA 2

Here you will find the entire program of Retail and Sales module of the 2nd year IMBA level for students enrolled in LIBS for the year 2019/2020.

• Manage a franchise
• The commercial action plan
• Sell ​​via the internet, showcase sites (1/2)
• Sell ​​via the internet, showcase sites (2/2)
• Ethical selling (business ethics, deconsumerism, barter)